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Informatics Institute of Technology
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2026 Intake Open New Batch

Smart Marketing Fundamentals • Marketing & Entrepreneurship

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Quick Info

Duration

6 weeks

Mode

physical

Commencement

2026-04-09

Time / Slot

Thu, 6:30 PM – 9:00 PM

Starts In

—

Remaining Time

Program Overview

Core marketing principles covering branding, customer behavior, and market analysis.

Who this is for

  • Beginners in marketing, small business owners, and students exploring business roles.

How to apply

pdu@iit.ac.lk

Apply View Fees

Next / Start

2026-04-09

Time

Thu, 6:30 PM – 9:00 PM

Branding and positioning basics

Customer behavior and segmentation

Marketing mix and channel selection

Market research and competitor analysis

Marketing plan creation

Program Overview

Core marketing principles covering branding, customer behavior, and market analysis.

Who this is for

  • Beginners in marketing, small business owners, and students exploring business roles.

How to apply

pdu@iit.ac.lk

+94 77 056 6577

Apply View Fees

Next Start

2026-04-09

Time

Thu, 6:30 PM – 9:00 PM

Branding and positioning basics

Customer behavior and segmentation

Marketing mix and channel selection

Market research and competitor analysis

Marketing plan creation

IIT PDU students in a modern learning environment

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IIT PDU equips you with the tools, mindset, and knowledge to thrive in tomorrow’s business and tech landscape.

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Why Choose IIT PDU

Built for modern careers.

Strategic, future-ready programmes built for today’s digital economy

Designed for working professionals seeking practical, high-impact learning

Focused on real-world challenges in business, tech, and digital transformation

Ideal for individuals and corporate teams looking to upskill or reskill

Apply to this Program

Submit your details and our admissions team will contact you within 24 hours.

Mentorship & labs
Portfolio projects
Certificate

Need help?

Call / WhatsApp

077 056 6577

Personal Info

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