Program Overview

This programme equips learners with the skills and knowledge required to conduct effective user research in UX design. Participants explore qualitative and quantitative research methods, gain hands-on experience with fieldwork, and learn to translate research findings into actionable insights for product and service design. The course emphasizes practical application, client interaction, and the synthesis of research data to support informed UX design decisions.

Who this is for

Aspiring UX researchers seeking inspiration and diverse perspectives
Project owners and Scrum Masters integrating UX research into development teams
Designers gathering user feedback on product ideas or prototypes
Business analysts and marketing managers interested in user-centered design
Individuals aspiring to build a career in user experience

How to apply

pdu@iit.ac.lk

Apply View Fees

Next / Start

2026-03-20

Time

Fri, 6:00 PM – 9:00 PM

Introduction to “Good” User Research in UX

Desk Research and Digital Methods

Meeting the Client

Defining a UX Research Question

Identifying Users and Planning Design Research

Ethnography for Design I – Shadowing (Field Visit)

Ethnography for Design II – Interviewing

Survey Design and Implementation

Rethinking and Innovating Research Tools

Qualitative & Quantitative Reasoning

User Communities, Clusters, and Network Analysis

Building Insights

Information Design for Research Presentation

Testing Early Concepts

Client Presentation Preparation

Final Presentation

Who this is for

Aspiring UX researchers seeking inspiration and diverse perspectives
Project owners and Scrum Masters integrating UX research into development teams
Designers gathering user feedback on product ideas or prototypes
Business analysts and marketing managers interested in user-centered design
Individuals aspiring to build a career in user experience

How to apply

pdu@iit.ac.lk

Apply View Fees

Next / Start

2026-03-20

Time

Fri, 6:00 PM – 9:00 PM

Program Overview

This programme equips learners with the skills and knowledge required to conduct effective user research in UX design. Participants explore qualitative and quantitative research methods, gain hands-on experience with fieldwork, and learn to translate research findings into actionable insights for product and service design. The course emphasizes practical application, client interaction, and the synthesis of research data to support informed UX design decisions.

Who this is for

Aspiring UX researchers seeking inspiration and diverse perspectives
Project owners and Scrum Masters integrating UX research into development teams
Designers gathering user feedback on product ideas or prototypes
Business analysts and marketing managers interested in user-centered design
Individuals aspiring to build a career in user experience

How to apply

pdu@iit.ac.lk

+94 77 056 6577

Apply View Fees

Next Start

2026-03-20

Time

Fri, 6:00 PM – 9:00 PM

Introduction to “Good” User Research in UX

Desk Research and Digital Methods

Meeting the Client

Defining a UX Research Question

Identifying Users and Planning Design Research

Ethnography for Design I – Shadowing (Field Visit)

Ethnography for Design II – Interviewing

Survey Design and Implementation

Rethinking and Innovating Research Tools

Qualitative & Quantitative Reasoning

User Communities, Clusters, and Network Analysis

Building Insights

Information Design for Research Presentation

Testing Early Concepts

Client Presentation Preparation

Final Presentation

Who this is for

Aspiring UX researchers seeking inspiration and diverse perspectives
Project owners and Scrum Masters integrating UX research into development teams
Designers gathering user feedback on product ideas or prototypes
Business analysts and marketing managers interested in user-centered design
Individuals aspiring to build a career in user experience

How to apply

pdu@iit.ac.lk

+94 77 056 6577

Apply View Fees

Next Start

2026-03-20

Time

Fri, 6:00 PM – 9:00 PM

Professional Certificate in User Research for UX Design: Understand People, Design With Purpose

Where Insight Meets Experience

Great design does not begin with screens or features - it begins with people. The Professional Certificate in User Research for UX Design at IIT is built for those who want to truly understand users, uncover meaningful insights, and design experiences that genuinely connect. This programme goes beyond surface-level design thinking. It invites you to explore how people behave, think, and interact with products in real contexts. Whether you're stepping into UX for the first time or looking to deepen your experience, this course helps you build a strong, practical foundation in user research.

Learn To Ask The Right Questions

At the heart of the Professional Certificate in User Research for UX Design is a simple but powerful idea: better questions lead to better solutions. You will learn how to define clear research objectives, understand client needs, and design research plans that guide meaningful outcomes. From desk research and digital methods to fieldwork and interviews, you will explore a wide range of techniques that help you gather both qualitative and quantitative data. More importantly, you will learn when and how to use each method effectively.

Step Into The User's World

Understanding users requires more than just observation - it requires empathy. Through ethnographic approaches such as shadowing and interviewing, you will gain firsthand experience in exploring user behaviour in real environments. These hands-on experiences help you move beyond assumptions and discover what truly matters to users. The course also introduces you to surveys, community analysis, and innovative research tools, giving you a well-rounded perspective on how insights are gathered and interpreted.

Turn Data Into Meaningful Insights

Collecting data is only the beginning. What truly matters is what you do with it. In this programme, you will learn how to analyse information, identify patterns, and build insights that can shape design decisions. You will also develop skills in presenting your findings - transforming complex data into clear, compelling narratives that clients and teams can understand and act on.

Designed For Real-World Application

The Professional Certificate in User Research for UX Design follows a hybrid learning approach, combining guided instruction with hands-on lab work. From planning research to presenting your final findings, every stage is designed to reflect real-world scenarios. By the end of the course, you won't just understand user research - you will be able to apply it confidently in professional environments.

Professional Certificate in User Research for UX Design: Understand People, Design With Purpose

Where Insight Meets Experience

Great design does not begin with screens or features - it begins with people. The Professional Certificate in User Research for UX Design at IIT is built for those who want to truly understand users, uncover meaningful insights, and design experiences that genuinely connect. This programme goes beyond surface-level design thinking. It invites you to explore how people behave, think, and interact with products in real contexts. Whether you're stepping into UX for the first time or looking to deepen your experience, this course helps you build a strong, practical foundation in user research.

Learn To Ask The Right Questions

At the heart of the Professional Certificate in User Research for UX Design is a simple but powerful idea: better questions lead to better solutions. You will learn how to define clear research objectives, understand client needs, and design research plans that guide meaningful outcomes. From desk research and digital methods to fieldwork and interviews, you will explore a wide range of techniques that help you gather both qualitative and quantitative data. More importantly, you will learn when and how to use each method effectively.

Step Into The User's World

Understanding users requires more than just observation - it requires empathy. Through ethnographic approaches such as shadowing and interviewing, you will gain firsthand experience in exploring user behaviour in real environments. These hands-on experiences help you move beyond assumptions and discover what truly matters to users. The course also introduces you to surveys, community analysis, and innovative research tools, giving you a well-rounded perspective on how insights are gathered and interpreted.

Turn Data Into Meaningful Insights

Collecting data is only the beginning. What truly matters is what you do with it. In this programme, you will learn how to analyse information, identify patterns, and build insights that can shape design decisions. You will also develop skills in presenting your findings - transforming complex data into clear, compelling narratives that clients and teams can understand and act on.

Designed For Real-World Application

The Professional Certificate in User Research for UX Design follows a hybrid learning approach, combining guided instruction with hands-on lab work. From planning research to presenting your final findings, every stage is designed to reflect real-world scenarios. By the end of the course, you won't just understand user research - you will be able to apply it confidently in professional environments.

Common Questions

Frequently Asked Questions

Everything you need to know about this programme and how it can help you achieve your goals.

Who is the Professional Certificate in User Research for UX Design suitable for? +

This course is ideal for aspiring UX researchers, designers, business analysts, marketing professionals, and anyone interested in understanding user behaviour.

What is ethnography in UX research? +

Ethnography involves observing and interacting with users in real-world environments to better understand their behaviours and needs.

Will I work on real research projects when I follow the Professional Certificate in User Research for UX Design course? +

Yes, you will engage in activities such as interviews, surveys, and research planning that reflect real-world scenarios.

Can the Professional Certificate in User Research for UX Design course help me start a career in UX? +

Yes, it provides a strong foundation for entering the field of user experience and research.

Professional Certificate in User Research for UX • Level 01 – Foundation Certificates

Who this is for

Introduction to “Good” User Research in UX

Desk Research and Digital Methods

Meeting the Client

Defining a UX Research Question

Identifying Users and Planning Design Research

Ethnography for Design I – Shadowing (Field Visit)

Ethnography for Design II – Interviewing

Survey Design and Implementation

Rethinking and Innovating Research Tools

Qualitative &amp; Quantitative Reasoning

User Communities, Clusters, and Network Analysis

Building Insights

Information Design for Research Presentation

Testing Early Concepts

Client Presentation Preparation

Final Presentation

—

Who this is for

Who this is for

Introduction to “Good” User Research in UX

Desk Research and Digital Methods

Meeting the Client

Defining a UX Research Question

Identifying Users and Planning Design Research

Ethnography for Design I – Shadowing (Field Visit)

Ethnography for Design II – Interviewing

Survey Design and Implementation

Rethinking and Innovating Research Tools

Qualitative &amp; Quantitative Reasoning

User Communities, Clusters, and Network Analysis

Building Insights

Information Design for Research Presentation

Testing Early Concepts

Client Presentation Preparation

Final Presentation

—

Who this is for

Professional Certificate in User Research for UX Design: Understand People, Design With Purpose

Where Insight Meets Experience

Learn To Ask The Right Questions

Step Into The User's World

Turn Data Into Meaningful Insights

Designed For Real-World Application

Professional Certificate in User Research for UX Design: Understand People, Design With Purpose

Where Insight Meets Experience

Learn To Ask The Right Questions

Step Into The User's World

Turn Data Into Meaningful Insights

Designed For Real-World Application

Built for modern careers.

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